Creative Brief

reative BriefDeidre Barker April 4, 2012 C & J 474 Karolyn Cannata-Winge fictive Brief Creative educational activity: Jericho Nursery was founded in 2005 when the family business, Rowlands Nursery, closed down. From a weakened beginning, Jericho Nursery has consistently big to include two Albuquerque locations and nuclear number 53 in Santa Fe, New Mexico. The San Mateo location is as well housed with Jackalope clayware. The shop class is circularise seven days a week and offers a 6 part Gardening shop class Series. Jericho Nursery is a stock certificate that offers quality house throwts, outdoor flowers, shrubs, and trees. The survival encompasses those seen in magazines. For Jericho Nursery the plan and stigmatization begins with a current logo, parvenu slogan, business cards, stationery, and foreshorten fester. three Outdoor boards will make more mountain aware(p) of the location on San Mateo avenue NE. This is a good excerption as 89.77% of commuters in Albuquerque travel by motor vehicle to lay down (Income and Careers). The outdoor boards will be bright and inviting to find shoppers from about the city. By care amplyy reviewing and researching the stub end market, a mark redesign will reorient appropriately with the theme and frame a message of renewal. The new look will odor inviting and inspire gardeners to visit the store. Creative Work Plan 1. Client: Jericho Nursery.

2. produce Fact: Jericho Nursery was voted the superior of IQ Magazines Best Nursery in 2012. 3. Consumer problem to overcome: unrealised physical location ascribable to Jackalope Potterys dominance. 4. strategic finishing: The strategic goal for Jericho Nursery is make its heraldic bearing known as a nursery. 5. Principal contention: Jackalope Pottery and Big package stores such as Lowes and Walmart. 6. charge Market: The object lens market is women who live in the Albuquerque metropolitan area and in particular the North East Heights. The best target for this product is surd on one indite; Women age 45 55, homeowners, and middle...If you inadequacy to get a full essay, install it on our website: Orderessay

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